Derrick Tatum, left, and Ralph Reynolds hold up shirts and buttons they created and are selling under the label "Queen James 23" in "honor" of NBA star LeBron James, outside Quick Loans Arena, home of the Cleveland Cavaliers, in Cleveland on Tuesday, Nov. 30, 2010. James and his team the Miami Heat will play his old team the Cleveland Cavaliers for the first time on Thursday since leaving to play for the Heat. Tatum and Reynolds have a chemical business in Atlanta, but decided to create the line, paint one of their trucks, and make the trek to Cleveland in anticipation of the teams' first meeting of the season since James' controversial departure. (AP Photo/Amy Sancetta)