In this Aug. 30, 2018, photo Seraphina, 3, plays with a V-Tech Explore and Write Activity Set at the Walmart Toy Shop event in New York. Walmart says 30 percent of its holiday toy assortment will be new. It will also offer 40 percent more toys on Walmart.com from a year ago. In November and December, the company’s toy area will be rebranded as “America’s Best Toy Shop.” (AP Photo/Richard Drew)
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