FILE - In this Saturday, Oct. 1, 2016, file photo, George Clooney arrives at MPTF's 95th Anniversary Celebration "Hollywood's Night Under The Stars" in Los Angeles. Global liquor behemoth Diageo says it will pay up to $1 billion to buy a tequila brand co-founded by movie star George Clooney. Clooney founded the Casamigos brand with partners Rande Gerber and Mike Meldma. Diageo says it will pay $700 million for Casamigos at first, and then pay another $300 million over 10 years if the brand reaches certain performance milestones. (Photo by Jordan Strauss/Invision/AP, File)
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