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FILE - In this June 20, 2013 file photo, a journalist makes a video of the Instagram logo using the new video feature at Facebook headquarters in Menlo Park, Calif. British regulators said Friday, Oct. 16, 2020 that Instagram will clamp down on “hidden advertising” by social media influencers. The Competition and Markets Authority said  that Instagram's owner Facebook has committed to tightening up policies to restrict influencers who don’t disclose they’re being paid to promote businesses on its platform. (AP Photo/Marcio Jose Sanchez, File)

FILE - In this June 20, 2013 file photo, a journalist makes a video of the Instagram logo using the new video feature at Facebook headquarters in Menlo Park, Calif. British regulators said Friday, Oct. 16, 2020 that Instagram will clamp down on “hidden advertising” by social media influencers. The Competition and Markets Authority said that Instagram's owner Facebook has committed to tightening up policies to restrict influencers who don’t disclose they’re being paid to promote businesses on its platform. (AP Photo/Marcio Jose Sanchez, File)

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