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A Kitkat chocolate snack is photographed Wednesday July 25, 2018, in Rugby, England, after the European Court of Justice in Luxembourg ruled that the four-fingered shape of the KitKat chocolate bar is not distinctive enough to be trademarked.  KitKat maker Nestle, has been trying since 2002 to establish a European trademark for the snack. (AP Photo/Martin Cleaver)

A Kitkat chocolate snack is photographed Wednesday July 25, 2018, in Rugby, England, after the European Court of Justice in Luxembourg ruled that the four-fingered shape of the KitKat chocolate bar is not distinctive enough to be trademarked. KitKat maker Nestle, has been trying since 2002 to establish a European trademark for the snack. (AP Photo/Martin Cleaver)

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