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In this Friday, June 10, 2011 photo, professional ghost hunter Jeff Horton, center, gives a tour of haunted sites in Salem, Mass. Salem, home to the infamous witch trials of the 17th century, sees its ties to witchcraft as a blessing and a curse. The historic Massachusetts seaport is trying _ yet again _ to rebrand itself for visitors as something other than a place linked to witches. (AP Photo/Michael Dwyer)

In this Friday, June 10, 2011 photo, professional ghost hunter Jeff Horton, center, gives a tour of haunted sites in Salem, Mass. Salem, home to the infamous witch trials of the 17th century, sees its ties to witchcraft as a blessing and a curse. The historic Massachusetts seaport is trying _ yet again _ to rebrand itself for visitors as something other than a place linked to witches. (AP Photo/Michael Dwyer)

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