Elon Musk, clad in a tuxedo and black tie, took the stage at President-elect Donald Trump’s Mar-a-Lago resort shortly after the election with all the swagger of the winning candidate himself.
“The public has given us a mandate that could not be more clear, the clearest mandate. The people have spoken. The people want change,” Mr. Musk told the audience of Mr. Trump’s biggest donors, campaign leaders and appointment seekers. “We are going to shake things up. It’s going to be a revolution.”
Mr. Musk’s attachment to Trump has created an alliance between America’s most powerful politician and its richest businessman — and roughly the same percentages of Americans have favorable views of each, according to a new poll from the AP-NORC Center for Public Affairs Research.
Experts are split on whether that overlap in public opinion is a good or bad thing for Mr. Musk’s businesses or for Mr. Trump’s politics. But it could have far-reaching effects in both realms.
Mr. Musk, whose net worth tops $400 billion, oversees six businesses while continuing to work closely with Mr. Trump: electric car manufacturer Tesla, the X social media platform, space technology company SpaceX, brain link company Neuralink, the startup xAI and tunneling operator The Boring Co.
“Even though there’s a negative impact, in terms of potentially alienating some of their customers that might not be fans of Trump, the benefits far outweigh any negatives when it comes to having a right-hand seat next to Trump in the White House,” said Dan Ives, an analyst at Wedbush Securities.
Ross Gerber, CEO of Gerber Kawasaki Wealth and Investment Management, identified himself as an investor in Musk’s Tesla and a driver of Tesla’s new Cybertruck, the futuristic pickup that has gotten huge amounts of attention but also been the subject of safety concerns and multiple recalls.
“Having your CEO not working at your company and working at the job of having to fire government employees … as a shareholder, I’m paying someone to not work for my company,” he said. “As a Cybertruck owner with self-driving that sucks and doesn’t work, I’m like, ’Dude, this isn’t fair.’”
But despite his skepticism, Mr. Gerber said he won’t stop investing in Mr. Musk’s businesses.
“I’ve made a lot of money with Elon,” he said. “I’m not in the business of investing based on the popularity of CEOs.”
Mr. Musk doesn’t appear to give Trump much boost with people who don’t back the incoming president.
He is no more popular with the U.S. public than the president-elect himself and is viewed unfavorably by about half of Americans, according to the AP-NORC poll.
About 4 in 10 Americans have a somewhat or very favorable view of the world’s richest person, very similar to the percentage who view Mr. Trump positively. Likewise, about half of adults have a somewhat or very unfavorable view of Mr. Musk — again, similar to Mr. Trump.
Instead, said one political strategist, Mr. Musk is the ideal validator for someone who cultivates an image of success in business and who has stocked his Cabinet and key adviser roles with billionaires.
“Trump has always pushed this narrative that he’s a successful developer and a very successful businessman. I think having Musk with him is his double-down on this business success, good-for-the-economy, good-for-everybody-making money kind of persona,” said Christine Matthews, a national political pollster who has worked for Republicans.
Mr. Musk also has at his disposal X, the social media platform formerly known as Twitter that he purchased and turned into a megaphone for conservative ideas. And having spent an estimated $250 million to support Mr. Trump in the election, Mr. Musk has signaled he is willing to back Republican primary challenges to GOP members in the House and Senate seeking reelection in 2026 who waver on Mr. Trump’s appointments and agenda.
Mr. Trump has tasked him with leading a group to reduce the size of the federal government and reduce the rulemaking authority of the federal bureaucracy.
Tesla stands to make significant gains under a Trump administration with the threat of diminished subsidies for alternative energy and electric vehicles doing the most harm to smaller competitors. Trump’s plans for extensive tariffs on Chinese imports make it less likely that Chinese EVs will be sold in bulk in the U.S. anytime soon.
Some analysts believe the billionaire’s role will create a very friendly landscape for Tesla over the coming years.
Tesla shares have hit a record high, with much of the company’s recent gains coming after Mr. Trump’s victory. But Mr. Gerber feels that jump is because investors believe Tesla will have an advantage when it comes to autonomous driving because Mr. Trump could grant the company a national autonomy license.
Still, he thinks Tesla will be the “big loser” of Mr. Musk’s businesses because of Trump’s promise to end the EV tax credit for carmakers.
“For Tesla, I don’t see a ton of benefit from this,” he said. “Elon is misleading people to say it hurts the competition if the credit goes away.”
Musk’s other companies — including his artificial intelligence company, xAI — could reap the benefits of working within the Trump administration, he said.
The relationship between the two men has no parallel in U.S. history, said David Nasaw, biographer of American business tycoons Andrew Carnegie and William Randolph Hearst. He noted that Mr. Musk, to a level unlike other tycoons, has relied on subsidies and favorable government decisions for his success from Tesla to SpaceX.
“He’s a unicorn,” Mr. Nasaw said of Mr. Musk.
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