LOS ANGELES — The United States’ early Sunday morning loss to Sweden in the Round of 16 at the Women’s World Cup averaged a combined English- and Spanish-language audience of 2.79 million viewers.
The game, which kicked off Sunday night in Melbourne, Australia, began at 5 a.m. ET/2 a.m. PT in the U.S.
Fox averaged 2,515,000 viewers according to Nielsen. The audience peaked at 4,072,000 during penalty kicks, when Sweden won 5-4 after a scoreless draw in regulation and extra time.
The Americans four matches averaged 3,795,000 on Fox, an 2% increase over four years ago, when the tournament took place in France.
The first two matches took place in prime time. The July 26 1-1 draw against the Netherlands was the most-watched U.S. group stage match in Women’s World Cup history, averaging 6,429,000.
The Spanish-language audience of 274,000 across Telemundo, Peacock, Universo and Telemundo streaming platforms was the largest for a nonprime-time match.
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