NEW YORK (AP) - NBCUniversal stepped up efforts to draw viewers to its Spanish-language World Cup coverage in the United States by scheduling a simulcast on the NBC Sports Network of Sunday’s match between Brazil and Switzerland.
Fox took over U.S. English-language rights from ESPN for this World Cup. Telemundo, part of Comcast Corp.’s NBCUniversal Inc., replaced Univision as the U.S. Spanish-language rights holder.
Fox is scheduled to broadcast the game on its FS1 cable network and its Fox Sports app. Telemundo is airing the game on Telemundo Deportes and NBCSN along with digital streams on the Telemundo Deportes En Vivo and NBC Sports apps.
NBCSN is the primary outlet for NBC’s Premier League coverage.
Fox did not immediately respond to NBC’s announcement.
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