By Associated Press - Tuesday, May 20, 2014

LONDON (AP) - West Ham’s owners told Sam Allardyce to ensure the team is more entertaining next season after backing the manager to continue in his job on Tuesday following talks on his future.

Uncertainty surrounded Allardyce’s future after three years in the job despite leading the team back into the English Premier League and securing a third successive season in the topflight.

“After listening to feedback from supporters, the board have insisted on improvements to the set-up of the playing and backroom staff to ensure the team provides more entertainment next season,” the London club said on its website.

Allardyce has divided West Ham fans since taking charge in 2011, with the former Newcastle, Bolton and Blackburn manager booed after one game last season despite winning.

“Although not everybody understands the West Ham Way, we do and we respect it as we have been supporters all our lives,” co-owners David Gold and David Sullivan said. “We believe this is about a philosophy that is not just about the style of play, but the whole ethos that surrounds the club.”

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