By Associated Press - Friday, April 18, 2014

CAPE GIRARDEAU, Mo. (AP) - A Pepsi franchise is planning to build a new customer service center in Cape Girardeau that could create 74 jobs.

The Missouri Department of Economic Development said Friday that Pepsi MidAmerica would complete the $3.1 million project. The state is offering incentives of up to $1.3 million through community development block grants and the enhanced enterprise zone program.

Pepsi MidAmerica was founded in Marion, Ill., in 1935, and is the country’s largest privately held Pepsi franchise. The company serves southern Illinois, southern Missouri, western Kentucky, northwest Tennessee and a small portion of northeastern Arkansas. It currently has customer service centers in other southern Missouri cities but not Cape Girardeau.

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